Get your social media ready for #GivingTuesday

We nonprofit professionals never pass down an opportunity to fundraise, nor should we! The global #GivingTuesday trend is a great opportunity to launch your year-end fundraising, but also to successfully leverage this movement you need to have your social media geared up and ready to rock once the Tuesday after Thanksgiving rolls around. Here’s a … Continue reading Get your social media ready for #GivingTuesday

Giving tips for #GivingTuesday

1. Cover all your bases The first question to ask yourself is whether you have all the digital content you need to launch a success #GivingTuesday campaign (see our previous blog post for suggestions on that front). Here’s a quick checklist that we’ve found helpful when launching campaigns for our clients: Is your donation platform … Continue reading Giving tips for #GivingTuesday

#GivingTuesday Best Practices

For many professionals, autumn days hold the promise of sweater weather, Butterball turkey, and holiday prep. For those of us in the nonprofit sector, our stress levels mark a more hectic time; the giving season. Between sending your fall newsletter, planning your annual appeal, and continuing to provide services to your populations, it’s enough to … Continue reading #GivingTuesday Best Practices

Why Giving Tuesday may be no good

Giving Tuesday, “a day dedicated to giving back.” A theoretically beautiful thing, #GivingTuesday kicks off the holiday and giving season. In reality (despite good intentions), #GivingTuesday has the potential to be equally as harmful as it is helpful. Having worked for/with nonprofits for the better part of twenty-five years I have seen staff spend a … Continue reading Why Giving Tuesday may be no good